IAAPA

Animax Debuts New Branding and Animatronic at IAAPA Expo 2021

IAAPA Expo 2021 marked an exciting milestone for Animax! Not only did we host our very first IAAPA booth at this event, we also unveiled a brand-new Animax to the world, with a pristine logo that communicates the dynamism behind the company that has evolved to become a creative robotic entertainment powerhouse behind some of the largest themed experiences and global intellectual properties around the world.

At Booth 1065, we showed audiences the future of Entertainment Robotics through the debut of ATOM, Animax’s IP-agnostic, modular, and scalable humanoid animatronic designed to meet the growing needs of experiential-based entertainment. Programmable to meet all show types, ATOM is powered by ProtoniX, an Animax proprietary animation controls software that seamlessly bridges engineering and art. To learn more about both ATOM and ProtoniX, please visit: MEET ATOM

In addition to making new connections and seeing old friends, we were honored with the IAAPA Brass Ring Award for Best Exhibit!

Creating this show was a giant team effort between our engineering, creative, new business, and project management departments at Animax as well as our partners at Cityneon, MIG, and Simutopia. Thank you to IAAPA for recognizing us for this award and thank you to everyone who assisted with this project for all of your amazing work!

We are excited for what the future will bring as we continue our global reach to many more strategic markets and showcase wonderful experiences around the world!